Ralph Waldo Emerson did the sales person the biggest dis-service of any single person

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Ralph Waldo Emerson did the sales person the biggest dis-service of any single person he said

Build a better mousetrap, and the world will beat a path to your door

You speak to any engineer or manufacturer and they believe it to be true

The phrase is actually a misquotation of the statement:

If a man has good corn or wood, or boards, or pigs, to sell, or can make better chairs or knives, crucibles or church organs, than anybody else, you will find a broad hard-beaten road to his house, though it be in the woods.

—Ralph Waldo Emerson,

 

Let me tell you, That is total tosh!  If you build a better mousetrap, or anything else for that matter, and you want it to sell to more than your local area you need a sales person to take it to market!